Weekend Favs November 26

Weekend Favs November 26 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The…

10 Social Media Marketing Tools That Will Make Your Competitors Weep

What is the best social media marketing tool on the market? This is a question that has sparked many heated debates among marketers. With so many different social media management tools available and their importance to any social media marketer, it can be very difficult to find the right tool for you. Ian Anderson Gray of…

5 Tools to Increase Your Web Traffic Fast Using Pinterest

An average Pinterest user follows nine brands and spends up to fifteen minutes using the social network a day. A pin doesn’t get easily lost in billions of pins. Its half-life average is three and a half months. Pinterest beats Twitter, LinkedIn, and Instagram on the highest referral traffic driving social media platform. Unlike other…

The ROI of Lead Scoring

The ROI of Lead Scoring written by Guest Post read more at Duct Tape Marketing According to the Content Marketing Institute, more than 85% of marketers consider lead generation to be their top priority in 2016 – a telling statistic on the priorities of the modern marketer. However, lead generation neglects a critical element for creating…

How To Increase Your Website Rankings In 3 Easy Steps (A Data-Driven Guide)

Improving SEO rankings is one of my top priorities… Why? Because it delivers over 60% of my website traffic. Today I want to show you how I use data from Google Search Console to quickly analyze my website’s rankings, and identify potential problems or opportunities to improve them. Why Google Search Console? The beauty of Google Search…

3 Things Marketers Can Be Thankful For

Author: Marissa Lyman The moment November 1st rolled around, I immediately began thinking of turkey, cranberry relish, and food comas. For our international readers, November is the time of the year when Americans justify devoting an entire day to eating. I know what you’re thinking–what about the other 364 days of the year when the…

How to Successfully Scale Your Business

How to Successfully Scale Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with David Finkel So here’s the big question – you started a business, so do you own a business or did you create a hard, sometimes low-paying job? To me, the big distinction lies in your ability…

Featured Snippets: A Dead-Simple Tactic for Making Them Stick

Posted by ronell-smith Dr. Pete throwing down at MozCon 2015, flexin’ in his retro Gatorade shirt At MozCon 2015, Dr. Pete delivered a gem that perked up my ears when he discussed Google’s featured snippets during his talk, “Surviving Google: SEO in 2020“: “Let’s say you’re No. 5 in a competitive query, and you’re trying…

The Key to Ranking Your Local Business in Google

The Key to Ranking Your Local Business in Google written by John Jantsch read more at Duct Tape Marketing For local businesses, showing up on page one is a must – showing up in the Google 3-pack (or whatever it is called this week.) can be the difference between thriving and merely surviving. All Google…